How do you sort out who owns a social media account used to promote a business?

Imagine this scenario – a well-known founder of a company sets up social media accounts that promote the company’s products. The accounts also occasionally display personal content (e.g., public happy birthday messages the founder sends to his spouse). The company fires the founder and then claims it owns of the accounts. If the founder says [...]

By |2023-06-19T10:32:22-05:00June 19th, 2023|Branding, Contracts, Right of Publicity|Comments Off on How do you sort out who owns a social media account used to promote a business?

Profit-Motivated Jokers Beware: Key Takeaways From Jack Daniel’s v. VIP Products

In a highly anticipated decision, the Supreme Court in the case of Jack Daniel’s Properties, Inc. v. VIP Products LLC recently weighed in on the applicability of the Rogers test [1] and the fair-use exemption from trademark dilution liability. Justice Kagan, writing for the unanimous court, held that “when an alleged infringer uses a trademark as a designation of [...]

By |2023-06-09T13:23:34-05:00June 9th, 2023|Infringement, Lanham Act|Comments Off on Profit-Motivated Jokers Beware: Key Takeaways From Jack Daniel’s v. VIP Products

False advertising – how much can a company get away with?

A recent federal court decision gives some guidance on what kinds of statements about a competitor rise to the level of false advertising. The case serves as a reminder for companies to be careful when using objective terminology to talk about another company's products. Characterizing the competition In Enigma Software Group USA, LLC v. Malwarebytes, [...]

By |2023-06-05T23:06:08-05:00June 5th, 2023|Lanham Act, Unfair Competition|Comments Off on False advertising – how much can a company get away with?
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